Abstract The visible and near-infrared (NIR) up-conversion luminescence (UCL) of a concentration series of fluoride phosphors SrF
2:Ho (C
Ho = 1.3, 3.5, 4.8, 7.4, 8.9, 10.8, 13.0, 13.6 mol.%) upon excitation of the
5I
7 level of Ho
3+ ions are presented. The dependences of the UCL intensity corresponding to the
5F
3→
5I
8,
5S
2(
5F
4)→
5I
8,
5F
5→
5I
8,
5I
4→
5I
8,
5F
3→
5I
6,
5I
5→
5I
8,
5F
5→
5I
7,
5I
6→
5I
8 transitions on the concentration of Ho
3+ ions were revealed. The UCL energy yield, color coordinates, and correlated color temperature (CCT) values were estimated. The maximum values of UCL energy yields of 0.03% (380–780 nm) and 0.09% (380–1100 nm) were registered for SrF
2:Ho (3.5 mol.%) sample. All studied fluoride phosphors are characterized by a red glow of UCL. This glow corresponds to CCT of 6711–7474 K upon incident power density of 28 W/cm
2. The UCL mechanisms of SrF
2:Ho phosphors were proposed. The SrF
2:Ho phosphors can be used as laser beam viewers of the two-micron radiation of thulium and holmium commercial lasers.